Is it for you?

If you're not getting enquiries (or just not the ones that make go YAY) then it's for you. If you’ve done loads of SEO, and people are finding you, but you’re just not getting enquiries – they leave after seeing the homepage, then it's for you. Or you’re running Facebook ads, but they’re just not converting into enquiries – even though people are clicking through to your website. Or maybe they are getting in touch, but they’re really not your people – you’re not excited by them! If any of these things feel familiar, this course is for you. I’m here to change all that for you!
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Course content

  • 1

    Welcome to the course!

    • Course intro (3:36)
  • 2

    Module 1 - Ideal client

  • 3

    Module 2 - Stand out from the crowd

  • 4

    Module 3 - Become a copywriting boss

    • Copywriting tips - beat the blank page (14:40)

    • Copywriting - how to not sound salesy (12:20)

    • Copywriting - find your voice (4:28)
  • 5

    Module 4 - Curate your portfolio

    • Portfolio - find your style (2:43)

    • Portfolio curation (8:40)
  • 6

    Module 5 - Blogging sessions and content marketing

    • Blogging sessions (19:34)

    • Blogging non sessions (content marketing) (7:50)
  • 7

    Module 6 - Your website: getting viewers to the contact form

    • User experience and flow - getting the viewer to the contact page (11:03)

    • Make a great first impressions + what to have on your homepage (13:32)

    • Your about me page (13:45)

    • Pricing and info page (21:05)

    • Turn your contact page into an enquiry machine (9:14)

    • How to get and use testimonials (6:27)
  • 8

    Well done!!

    • Congrats!

    • Before you go...
  • 9

    Bonus material

    • Marketing ideas for photographers

    • Content ideas for wedding photographers

    • Content ideas for family photographers

    • Replying to enquiries - ebook

    • Nabbing the bookings - ghosting, Skyping and booking

    • Email reply template for wedding enquiries

    • Website wins: 31 easy fixes to make a difference

    • Coursework worksheet

    • Canva pricing PDF tutorial

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